TTK Prestige, India’s largest & the most trusted kitchen appliances brand has launched the first ever residue free non-stick cookware in the world – Prestige Omega Select +. Prestige in association with DuPont has come together to offer this path breaking innovation led cookware technology to Indian market that is by far the healthiest non-stick cooking option to be invented till date.

Residue formation in the most common problem in the ordinary non-stick cookware where in the oil gets collected on the sides and gets carbonized, making the pan sticky and less durable. These carbonized matters can also cause health hazards when consumed over a period of time. Addressing this quandary, Prestige Omega Select+ is upgraded with a revolutionary coating that ensures the oil used does not settle or form a layer on the cookware despite repeated use. This guarantees non-toxic healthy cooking and easy cleaning, while making the cookware more durable too.

Apart from the residue free non-stick coating, Prestige Omega Select+ consists of a 3-layer metal spoon friendly coating and sturdy handles for maximum ease. The range offers a complete of array of non-stick cookware that includes Tawas, Kadai, Handis, pans & ethnic cookware like Appachatty, Paniyarakal, Chinese Wok etc… The price points of the range begin at Rs 390 to 4450 and available across all Prestige Smart Kitchens & dealer outlets in the country.

Commenting on this introduction, Chandru Kalro, Executive VP Marketing said, “As a company we have been innovation driven & have constantly endeavoured to address all kitchen appliance related issues. Omega Select+ is one such product that has been created by using the world’s best innovation in cookware technology and currently an unmatched offering in the market.”

TTK Prestige Limited is a part of the 1100 crore TTK Group & an undisputed leader in the branded space for Pressure cookers and non-stick cookware. The company is the largest provider of kitchen appliances in the country and has a varied product portfolio ranging from pressure cookers, non-stick cookware, and gas stoves to electrical appliances and kitchen tools to an ever-expanding range of modern electrical appliances like electric kettles & toasters, Microwave Ovens etc. The company also has a series of exclusive retail outlets called Prestige Smart Kitchens across the country. Kitchen Boutique – Prestige’s retail foray to market its modular kitchens is the latest addition to its portfolio.

TTK Prestige reaches 2.4 million households in India and is regarded as India’s only Total Kitchen Solution’s company.